More and more businesses are forced to find methods to reach their audience in new ways. To some, Twitter, Facebook and social bookmarking characterize a lot of noise and time consuming nonsense. To others, it’s the marketing Holy Grail path into the future. Surprisingly, the social media platforms are free and it’s easy to sign […]
It is important to build a brand that reflects the voice of the consumer community. You have choices. But first it is important to establish a game plan to determine the merits of a social community. Why A Social Network? The social network website can drive innovation and loyalty with members who are well connected […]
Consumers use the web more and more to purchase goods and services and to find vital information. The Internet is the leading source for shopping, research, purchasing and generally staying informed and connected to the world. The growth is explosive. Technology advancements are happening rapidly. It’s happening so fast that yesterdays website is outdated and […]
Building a website? Need new ideas to modernize your website? Search Engine Optimization is at the heart of your website strategy. Free organic traffic to your website will make a huge difference and save on your marketing dollars. Review this PowerPoint presentation and pick up valuable tips or go to SlideShare and download this for […]
Part 2 Social Networking For Smarty Pants Indeed there has been a shift in marketing prioritization plans due to the shift in online consumerism and B2B connectivity options. Companies that are attempting to develop a more modern marketing plan need to keep the following in mind: Personalization– It is important to maintain a personal touch […]
PART 1: Developing A Social Network That Compliments Your Marketing Plan So you decided your company could benefit from a Social Network. Certainly the marketing rules have changed since the Internet superhighway has weaved a prolific path through households. Today’s consumers have a multitude of avenues to research products and services. Most importantly, consumers are […]
