How Social Media Can Help Your Business, Just Ask Pepsi

More and more businesses are forced to find methods to reach their audience in new ways.  To some, Twitter, Facebook and social bookmarking characterize a lot of noise and time consuming nonsense. To others, it’s the marketing Holy Grail path into the future. Surprisingly, the social media platforms are free and it’s easy to sign up. Surprisingly, if you’re not on some type of social media...

February 12th, 2010 by Enogg 

How To Build A Website That Attracts Business

Now that you have a website, what do you do? Are you the only person visiting your website? Oh no. Don't be alarmed; you are not all alone - well, maybe. Here are a few ideas to get the most out of your website marketing efforts. A smart website owner has architected a search engine optimized website so visitors are arriving at their site from organic search results. What he heck does that mean you...

August 12th, 2009 by Enogg 

What Is Search Engine Optimization?

SEO or search engine optimization is a cool geek-speak word for ensuring your site is both relevant and useful to your customers while making it crawl-friendly for search engines. Organic search engine optimization is a technique that smiles pretty for the bots (aka spiders) crawling around on your site. If you organically optimize your site, you won’t be paying for expensive advertising. Search...

July 7th, 2009 by Enogg